We are constantly handed oblivious and/or indifferent customer service staff (heck they get paid and keep their jobs whether you’re happy or not) and it’s so easy for customer complaints to turn into PR nightmares since the public can now publish their versions of customer non-service on high-traffic/-visibility sites on the Internet. So if you [...]
Got a complaint? Call the PR department
May 5th, 2008 No Comments
Tags: customer abuse · customer service · pr · public relations
Cover Story interview with David Meerman Scott, author of The New Rules of Marketing & PR
March 7th, 2008 No Comments
I had the honor and privilege to talk with David Meerman Scott on this week’s episode of Webmaster Radio’s Cover Story. David is a breath of fresh air and common sense in the marketing and PR realm that is so often the source of convoluted hyperbole and pitches for high-priced snake oil. Author of the [...]
Tags: · business · cover story · david meerman scott · interview · marketing · online · pr · public relations · webmasterradio
Top errors people make when using PRWeb to launch their releases
March 4th, 2008 No Comments
YAHOO.Shortcuts.annotationSet=YAHOO.Shortcuts.annotationSet||{};I just completed a couple days participating in SMX West in Santa Clara where PRWeb was exhibiting.
At one point, I reviewed the releases of a new PRWeb customer. The items pointed out to him were probably the most common mistakes and oversights. Seeing them all occur at once made me think to lay them out here.
Tags: business · Internet · marketing · media · news · news release · online · pr · pr web · Press Release · press releases · PRWeb · public relations · publicity · web
