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Cover Story interview with David Meerman Scott, author of The New Rules of Marketing & PR

March 7th, 2008 by Joe

David Meerman ScottI had the honor and privilege to talk with David Meerman Scott on this week’s episode of Webmaster Radio’s Cover Story. David is a breath of fresh air and common sense in the marketing and PR realm that is so often the source of convoluted hyperbole and pitches for high-priced snake oil. Author of the popular marketing book, The New Rules of Marketing & PR, David emphasizes low-cost yet highly-effective ways to produce and distribute quality messaging to the media and your best prospects so that they will find it at the very moment they are interested in your offerings.

Click the play button below or visit the Cover Story episode page to listen to the interview.

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